Lots of help out there! I'm 47 and have very few wrinkles under my eyes. I had advice from two grandmas who had very few wrinkles. Number one..I sleep on a satin pillow case...much less abbrasive on the hair and skin...you just glide. Also, I do not remove make up before bed...my grandmother said the more you aggravate that area the worst wrinkles will be, so I only clean under my eyes after the shower in the morning with a cream. I also use Preperation H sometimes if I'm puffy...nothing to be scared of...it is just a cream that tightens skin. I followed that advice but my sister didn't and she does have much more noticable wrinkles under her eyes...and she is 2 years younger!
I know some practitioners are using Botox in that area now as well. Good luck.